Co-op Marketing: Answers to Common Questions
Cooperative marketing is a strategy that can benefit businesses of various sizes in many different types of industries. You likely see examples of it all around you, but might not recognize it as co-op marketing or think about the many steps required to launch a cooperative marketing campaign.
What Is Co-op Marketing, and How Can It Increase Sales?
Co-op marketing, or cooperative marketing, can be a win-win for two or more partnering organizations.