Meet Mary Gasior, Digital Marketing Specialist

The marketing team has grown at Phoenix Innovate Family of Companies! We are excited to welcome Mary Gasior as Digital Marketing Specialist/Marketing Research Strategist.

Mary comes to PI with many impressive achievements over her six years of work in the digital marketing arena. Whether dramatically increasing engagement for a national health care provider, launching new brand awareness campaigns that increased market share for a mortgage company or managing over two dozen social media channels for an athletics program at a higher education institution, Mary has been able to make a difference. 

Beyond her professional successes, Mary earned a bachelor’s degree in Integrative Public Relations from Central Michigan University and a master’s degree in Communications from Wayne State University specialized in Public Relations and Organizational Communications.

“I am incredibly excited to join Phoenix Innovate! A huge thank you to Mark and the team for giving me this opportunity. I’m proud to be part of an innovative culture that is relationship-driven, results-oriented and aggressive in its marketing tactics,” says Mary.

“Mary’s background is the perfect fit as we continue to expand our existing digital marketing solutions. As omnichannel marketers, we use the power of data to continually optimize the channels deployed for the greatest impact. Mary’s abilities and experience are a wonderful addition to our growing team as we help our clients realize a greater level of revenue generation by using the right mix of channels,” says Mark Gaskill, Phoenix Innovate’s EVP of marketing and research.

“We are delighted to welcome Mary to the Phoenix team,” says Kirk Vercnocke, CEO of Phoenix Innovate. “Optimizing all channels based on our research-lead insights is key to the success we provide and digital plays an important role for many of our clients. Mary’s success in connecting with people in the digital world and using activity data to optimize the approach is key to generating the best return on investment.”

When not spending time online, Mary enjoys outdoor sports activities, biking, boating or going for a walk. She also loves reading and watching sports.

At home, Mary enjoys her family life with her husband, Jeff, and daughters, Macie and Sydney, or reading a good book curled up beside her dog, Louie.

(Note: Originally posted in July 2022, this article has been updated to reflect name and title changes.)